Assuming that you are setting something up, choosing the time of day and the location carefully, you have control of all the elements. Meaning, once you get set up the exposure should not need to change. But if you put it in Aperture or Shutter priority, depending in the metering mode selected, the camera could choose a slightly different exposure for each frame. You do NOT want that! Consistency is very important.
Flatter yourselves, Moms: Yes, Moms, I'm talking to you. You're organizing, you're planning, you're making it happen, every day. YOU deserve to look amazing in these photos. Don't forget about YOU. Play up your assets. If you have great legs, don't hesitate to show them off a little. It's OK to be a hot mama. If you have an area of insecurity, think about how you can minimize that with your outfit choice. Scarves /pashminas/jackets are awesome accessories that can totally help highlight the best version of you. If you have insecurities that you want to share with me - please do. BUT, you're not allowed to do it during your session. Let's get that out of the way beforehand, so it doesn't bring us down on session day. :)
Most couples will be a little awkward about having their photos taken. However, this doesn’t have to be a bad thing. As long as your couple is laughing about how awkward it is you will get some great reaction shots. The beauty of photography is that the photo doesn’t know it was an awkward moment all it will see is laughter. Just play on it a little bit and get some great laughing shots. Make it more awkward if you want and get up close with a 24mm lens.
Keep location in mind. Another helpful item to consider when trying to decide what to wear in your family photos is the location of your photoshoot. Are you going to be on the beach where there are plenty of neutral tones or under a tree surrounded by bright fall foliage? Select a color palette for your outfits that will complement the setting. Pick out items of clothing in colors that will complement your background and not compete with it.
There are a few bonuses to using accessories well (as well as layers). One is that changing them up a bit throughout the session can give you multiple looks without having to do many wardrobe changes. They can also be something that the subjects can interact with. A sassy little tip of the hat, holding the ends of a scarf while running and letting it billow behind you, grabbing the lapels of a husbands jacket while pulling him close for a kiss – all these little gestures and ways to interact (and become more comfortable in front of the camera) can be made possible with styling choices. Many of my sessions will feature items used outside their intended use or subject. My girls are often seen in mommy’s hats or scarves (scarves can be used in different ways like wrapped around their shoulders, as a hair piece, etc) and they love to wear my costume jewelry.