These are by no means "average rates". They are infact extremely high and the above comment referring to being a "new photographer" wanting to know where to price her work frustrates me. Ive been in the biz for over 5 years and charge $90-$125 per hour including digital images & copyright releases. I am in Palm Beach County Florida so by no means in a small town setting where i need to charge less. Please review where you found this to be average costs. I see so many "newbie" so called photogs charging more than I do with years of experience and it is extremely frustrating the # of calls I get to reshoot portraits that my client originally paid more for from someone else & they are completly dissatisfied. Then they say to me "your price just seemed to cheap" without doing proper research people go by claims like your making here and end up getting screwed.
Morning and dusk are the best times to take photos for lighting, but not always the most convenient time. The lighting right before dusk is my absolute favorite! It is warm and beautiful but for children, sometimes it is the hardest time of the day. Morning light is beautiful as well, but sometimes a bit cool, so be prepared to do a little editing. The afternoon light is just too harsh so avoid it is possible. If it is not possible, find shade to take your photos in to diminish the risk of harsh shadows.
Ask about what the photographer will do on the day. It’s important to find out detailed information about how the photographer will work on the day of wedding. You need to determine whether they are prepared to stay a little later if it runs on, and how they plan to interact with the guests. Will they be taking lots of candid shots, or will they be corralling people around a lot.
…and think outside the box. Scarves, hats, flowers in the hair for girls, jewelry, sweaters, vests, jackets, etc. – all these things can take a ho-hum image and make it feel “complete.” Don’t let the accessories overwhelm the subject or the photos though. I believe that especially with sweet babies and toddlers that they don’t need much in the way of “accessories.” Little kiddos are beautiful in their simple purity, and I want them to be the star of the show instead of making one’s eye go straight to a giant headband as big as their head as they sit awkwardly in a big bucket. I want the viewer to notice my subject and their personality first. The accessories and clothing should just complement them – not be center stage. Choose your accent colors and fill in outfits with those punches of color in accessories. For instance, if big sister’s patterned dress has tones of aqua, coral and gray, have mom wear a coral headband and little brother in an aqua pair of Converse and bow tie. Show off the kids’ and your unique personality with accessories!